WORK
Professional writing Clips
A deep love for writing fuels my every creation. View my current work—print and online fundraising communications—and some of my older darlings, including ghostwritten thought leadership pieces and story pitches to media outlets.
Copywriting, content creation
Direct mail is a timeless (and tangible) way to reach donors and supporters through personalized, poignant communications. I write content for print collateral including brochures, proposals, letters, and and postcards, as well as digital communications like email campaigns, social posts, and more.
Wrote this direct mail fundraising appeal for an International Women's Day campaign to benefit women across sub-Saharan Africa and Asia.
Wrote this email as part of ongoing stewardship efforts to engage and delight donors and advocates of the Foundation.
Wrote this direct mail postcard for donors who had yet to give to a challenge match for women in Kenya.
Blogging, Ghostwriting, Thought leadership
For three years, I managed ACT’s corporate blog and newsroom from end-to-end, developing strategy, researching topics and planning content, project managing, writing, editing, and evaluating performance to optimize content and re-inform strategy.
Ghostwrote this blog for ACT's CEO to inspire students to pursue a postsecondary degree, no matter their age, ability or obstacles in their path.
Ghostwrote this guest blog for a Texas Instruments executive and board member of Girl Scouts of Northeast Texas, to encourage more girls to pursue STEM careers
Ghostwrote this blog and scripted and directed the corresponding video for ACT's SEL research department to inform advocates about social and emotional learning.
Ghostwrote this blog for ACT Chief Officer of the Center for Equity in Learning to recap ACT's corporate social responsibility efforts, in conjunction with Giving Tuesday
Ghostwrote this blog for ACT's Chief Commercial Officer to persuade students/parents that new ACT options would benefit them in their pursuit of college and career success.
Spearheaded ACT's guest blogging strategy by ghostwriting this guest blog for Jane Oates, former US Assistant Secretary in the Dept. of Labor, to recap key takeaways from an ACT workforce development conference
Ghostwrote this ACT executive blog for the National Catholic Education Association (ACT is a partner and sponsor) to inform educators about the ACT Holistic Framework, a research-based framework to help students navigate their journey to college and career.
Media & Public Relations
National
This pitch successfully generated news coverage in POLITICO, and was featured in its Morning Education newsletter, reaching seven million subscribers.
Trade
Through community management on Twitter, I was able to secure an interview for ACT researchers with Education Week, a prominent industry publication, which generated a feature story for ACT.
Local
As the communications lead for the Volunteer Services Committee at ACT, I successfully generated local broadcast coverage for a committee-run, corporate-wide donation drive to benefit the Domestic Violence Intervention Program, a local community-based organization that provides support to survivors of domestic violence.